7 Best Content Curation Tools for 2017

best content curation tools

Content Curation Tools provide an amazing way to find useful and interesting content that helps you be better at what you do and is truly worth sharing. These days, there is so much information online that it can be difficult to find high quality content and avoid spam.

Here are the 7 Best Content Curation Tools for 2017, that you can use for personal as well as professional use.


What is Content Curation?

Content Curation is the process of examining various sources of online content to filter the best and most interesting pieces that can be shared with your audience. It involves identifying the interests and problems of your target audience, and finding content that solves their problem, or informs them, or even entertains them.


You can also read How to Create Content Calendar to optimize your content marketing strategy, and how to create social media calendar to plan your social marketing activities.


Difference between Content Curation & Content Marketing

Content Curation is about finding relevant, interesting and informative content produced by others and sharing them with your target audience. For example, sharing a HubSpot article on your Twitter account. On the other hand, Content Marketing involves creating and promoting your own content such as your blog posts. Content Marketers may use content curation tools to keep track of popular stories and topics, and get ideas to create their own content.

Check out our list of 5 Best Content Marketing Tools for every Content Marketer.


7 Best Content Curation Tools

Here are 7 excellent tools for content curation.


1. BuzzSumo

BuzzSumo is an amazing content curation tool that allows you to quickly and easily find the most popular content about any topic or keyword. It’s basically a search engine like Google but customized for content curation. You simply enter a keyword or topic into the search box and it lists the most popular blog posts and articles along with the number of shares on major social media platforms like Facebook, Twitter, LinkedIn and Google Plus.

buzzsumo content curation tool

You can sort the search results by date or content type. You can even set alarms, view backlinks to an article or its sharers, or follow influential author. It’a great way to find what’s trending among your target audience.

Check out our list of Top Blogging Ideas and Best Blogging Tips to grow your Blog quickly. You can also read our list of 5 Best Twitter Hashtag Tracking Tools to monitor and analyze most popular hashtags for your tweets.


2. Pocket

Pocket is a free content curation software that makes it easy to keep track of the content you like. As you browse online, when you come across an impressive article or post, you can simply add them to Pocket and read them later. It’s similar to bookmarks but offers a lot more features. You can even tag and group articles. It also provides a robust search feature that makes it easy to locate your articles. Pocket’s content curation tool is available as browser extension as well as an app. So no matter what device you use, you can access your pocket account to save/read articles.

free content curation software pocket


Bonus Read: 7 Best Free Blog Title Generators for Content Creation Ideas


3. Feedly

Feedly is an amazing free content curation software that makes it easy to curate content using specific keywords and topics. It’s an RSS Feed aggregator allows you to group feeds into sections (such as Business, Health, etc), and browse articles based on popularity or recency. You can also group content into boards and even flag them for reading later. It’s a great replacement for the now-defunct Google Reader.

feedly free content curation software

The free edition supports up to 100 feeds, whereas the Pro plan ($5/month) and Team Plan($18/month) allow unlimited feeds.


You can also read our list of Best Blog Topic Generators for content idea generation.


4. Curata

Curata is a content curation and content marketing tool for large enterprises and agencies, with prices starting at $499/month. Curata has a content discovery and recommendation engine that allows you to find truly high quality content for really specific needs. In addition to content curation capabilities, it also provides a content marketing platform that allows you to build brand awareness and increase the social media reach of your business.

curata content curation website

Here’s our list of Top Sites with Free Images for your Website or Blog that you can use for your business.


5. Quora

Quora is a Q&A forum that also works as a nice content curation platform. It allows you to choose your topics of interest and creates a real-time feed for you. You can even follow influential people to stay posted about their updates, and follow individual questions. Most questions on Quora are very specific and contain in-depth answers.

quora content curation website platform

Check out our list of Guest Blogging Sites & Opportunities.


6. Scoop.It

Scoop.It is a great content curation platform that’s easy to use and powerful. It provides content curation for professionals, as well as content marketing automation for businesses and marketers. Scoop.It crawls more than 35 millions pages every day and indexes them based on topic relevance. Scoop.It makes it easy to find, edit and share awesome content to your target audience.

scoopit content curation software

You can also check out our list of 10 Best Free Social Media Analytics Tools & Software to optimize your social media marketing strategy.


7. PublishThis

PublishThis is another enterprise-based content curation platform, like Curata. They claim that their content discovery engine is so powerful, that their recommended content can lead to 250% increase in revenue, 5x increase in time savings, 3x boost social reach and 200% growth in clicks.

PublishThis is an all-in-one content curation and publishing platform that, based on your preferences, automatically curates high-quality content from various sources, including the web, as well as allows you to share engaging pieces of content to your target audience. PublishThis also provides an API that allows you push content to various other platforms and apps.

content curation and management platform


Check out our list of Best Free Content Calendar Templates to plan, organize & execute your content marketing strategy.



Content Curation Tools provide an amazing way to quickly find high-quality, engaging content that you can share with your target audience. If you don’t have enough time & resources to produce your own content, then content curation tools provide useful content that you can use to grow your audience and improve brand presence. On the other hand, if you already have content marketing set up for your business, then these tools provide a rich source of ideas and inspiration to optimize your content marketing efforts even further.



Do you use any of these content curation tools and platforms ? Please share your experience as comments.

If you want to recommend any content curation tool, that’s welcome too 🙂


About Sreeram Sreenivasan

Sreeram Sreenivasan has worked with various Fortune 500 Companies in areas of Business Growth, Sales & Marketing Strategy. He’s the Founder of Ubiq BI, a cloud-based BI Platform for SMBs & Enterprises.