{"id":8599,"date":"2021-07-27T04:11:00","date_gmt":"2021-07-27T04:11:00","guid":{"rendered":"https:\/\/ubiq.co\/tech-blog\/?p=8599"},"modified":"2025-09-02T04:35:16","modified_gmt":"2025-09-02T04:35:16","slug":"what-is-self-service-business-intelligence","status":"publish","type":"post","link":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/","title":{"rendered":"What is Self-Service Business Intelligence"},"content":{"rendered":"\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#Understand_how_systematic_self-service_BI_can_benefit_your_business\" >Understand how systematic self-service BI can benefit your business<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#What_differentiates_traditional_BI_when_compared_to_self-service_BI\" >What differentiates traditional BI when compared to self-service BI<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#The_origins_of_self-service_BI\" >The origins of self-service BI<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#The_benefits_of_Self-Service_Business_Intelligence\" >The benefits of Self-Service Business Intelligence&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#Try_Self-Service_BI_for_your_business\" >Try Self-Service BI for your business<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Understand_how_systematic_self-service_BI_can_benefit_your_business\"><\/span><strong>Understand how systematic self-service BI can benefit your business<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Self-service business intelligence is the process where users can create and customize their own unique reports. Using BI, large chunks of data can be scrutinized by both technical and non-technical personnel through the help of simple user interfaces to gain actionable insights.<\/p>\n\n\n\n<p>Self-service <a href=\"https:\/\/ubiq.co\/bi-solution\">business intelligence (BI) tools<\/a> allow in-depth and efficient business analysis.<br>It lets users analyze relevant business data and succinctly present the insights from that data without relying on external IT departments for help. If an organization has self-service BI capabilities, it can begin streamlining the overall decision-making capabilities within its departments by providing users a single point of source for receiving centralized data.<\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_differentiates_traditional_BI_when_compared_to_self-service_BI\"><\/span><strong>What differentiates traditional BI when compared to self-service BI<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>With traditional BI tools and functions, it&#8217;s usually the BI team that&#8217;s tasked with data crunching work. In this traditional approach, users generally make a request for new data queries, which a BI professional writes and consequently runs a search query for.&nbsp;<\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_origins_of_self-service_BI\"><\/span><strong>The origins of self-service BI<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The functional need for a systematic Self-Service BI arose out of requiring a solution to tackle the ever-increasing need for faster data analysis and provision for actionable insights. Traditional BI solutions relied heavily on a collaborative framework between technical &amp; non-technical users. I.e between IT departments and other users.\u00a0<\/p>\n\n\n\n<p>The structure of these traditional BI mechanisms would create a noticeable delay between the time a request for data was created and when the requested data was successfully delivered. This inherent drawback of traditional BI created the impetus for efficient ways to create, scrutinize and analyze business reports without requiring extensive technical expertise.&nbsp;&nbsp;<\/p>\n\n\n\n<p>This necessitated the creation of a self-service BI that was proactive instead of simply being reactionary.<\/p>\n\n\n\n<p>Consequently IT departments in businesses today are allocating more resources to focus on data governance and security instead of just on report creation.&nbsp;<\/p>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_benefits_of_Self-Service_Business_Intelligence\"><\/span><strong>The benefits of Self-Service Business Intelligence<\/strong>&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Self-Service Business Intelligence can benefit businesses in a variety of ways. Some of these benefits include:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Optimal usage of IT resources<\/strong><br>Since businesses today have the potential to conduct their own in-house analysis, self-service BI usually frees resources that an organization would otherwise invest into traditional BI and IT departments in creating data, <a href=\"https:\/\/ubiq.co\/dashboard-reporting-software-tool\">dashboards<\/a> and actionable insights.<br>This consequently allows businesses to allocate their resources to focus on high value&nbsp; priorities requiring more technical skills. These technical skills range from creating sample data sets for business users to generating complex queries and reports.<br><\/li>\n\n\n\n<li><strong>Faster data analysis and decision-making<\/strong><br>Self-service BI efficiently minimizes bottlenecks in traditional BI programs by allowing the data analytics functions to be accessible to normal users instead of just IT professionals. This greatly enhances business productivity, because it lets users ( both technical and non-technical ) analyze data more efficiently and thereby be in a position to take better business decisions<br><\/li>\n\n\n\n<li><strong>Data-centric processes<\/strong><br>More business owners, workers and even non-technical users are increasingly making use of self-service BI tools. This paves the way to create and sustain an environment of holistic data-driven culture in different levels of the organization and even among upper management.<br><\/li>\n\n\n\n<li><strong>Versatile and competitive advantages<\/strong><br>The effective use of data and swift decision-making can help make an organization more versatile. This versatility lets it act on actionable insights faster thereby providing it a competitive edge.&nbsp;<\/li>\n<\/ol>\n\n\n\n<p><br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Try_Self-Service_BI_for_your_business\"><\/span><strong>Try Self-Service BI for your business<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>A well implemented self-service BI strategy can help optimize many functional areas of your business. It allows for streamlining of processes as it empowers even non-technical users to become active participants of the process of data analytics and reporting. This helps free up bandwidth on IT teams, and helps foster synergy across different business departments.&nbsp;<\/p>\n\n\n\n<p>Also read:<br><a href=\"https:\/\/ubiq.co\/tech-blog\/what-is-business-intelligence-reporting\/\">What is Business Intelligence Reporting<\/a><br><a href=\"https:\/\/ubiq.co\/tech-blog\/how-building-an-intelligent-dashboard-software-can-help-your-business\/\">How Intelligence Dashboard Software Can Help<\/a><br><a href=\"https:\/\/ubiq.co\/tech-blog\/how-to-choose-the-right-bi-tool-for-your-business\/\">How to Choose Right BI Tool<\/a><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Self-service business intelligence (BI) tools allow in-depth and efficient business analysis. Also, It lets users analyze relevant business data. Learn more about Self BI in this Blog.<\/p>\n","protected":false},"author":1,"featured_media":8601,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[500],"tags":[511],"class_list":["post-8599","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-intelligence","tag-self-service-bi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is Self-Service Business Intelligence - Ubiq BI<\/title>\n<meta name=\"description\" content=\"Self-service business intelligence (BI) tools allow in-depth and efficient business analysis. Also, It lets users analyze relevant business data. Learn more about Self BI in this Blog.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is Self-Service Business Intelligence - Ubiq BI\" \/>\n<meta property=\"og:description\" content=\"Self-service business intelligence (BI) tools allow in-depth and efficient business analysis. Also, It lets users analyze relevant business data. Learn more about Self BI in this Blog.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/\" \/>\n<meta property=\"og:site_name\" content=\"Ubiq BI\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ubiqbi\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-27T04:11:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-02T04:35:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ubiq.co\/tech-blog\/wp-content\/uploads\/2021\/07\/What-is-Self-Service-BI-Blog-by-UBIQ-730x410-1.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"730\" \/>\n\t<meta property=\"og:image:height\" content=\"410\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sreeram Sreenivasan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@UbiqBI\" \/>\n<meta name=\"twitter:site\" content=\"@UbiqBI\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sreeram Sreenivasan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/\"},\"author\":{\"name\":\"Sreeram Sreenivasan\",\"@id\":\"https:\/\/ubiq.co\/tech-blog\/#\/schema\/person\/db98d49a766a3a111d8510935ab90abc\"},\"headline\":\"What is Self-Service Business Intelligence\",\"datePublished\":\"2021-07-27T04:11:00+00:00\",\"dateModified\":\"2025-09-02T04:35:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/\"},\"wordCount\":641,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ubiq.co\/tech-blog\/wp-content\/uploads\/2021\/07\/What-is-Self-Service-BI-Blog-by-UBIQ-730x410-1.jpeg?fit=730%2C410&ssl=1\",\"keywords\":[\"self service bi\"],\"articleSection\":[\"Business Intelligence\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/\",\"url\":\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/\",\"name\":\"What is Self-Service Business Intelligence - Ubiq BI\",\"isPartOf\":{\"@id\":\"https:\/\/ubiq.co\/tech-blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/ubiq.co\/tech-blog\/wp-content\/uploads\/2021\/07\/What-is-Self-Service-BI-Blog-by-UBIQ-730x410-1.jpeg?fit=730%2C410&ssl=1\",\"datePublished\":\"2021-07-27T04:11:00+00:00\",\"dateModified\":\"2025-09-02T04:35:16+00:00\",\"author\":{\"@id\":\"https:\/\/ubiq.co\/tech-blog\/#\/schema\/person\/db98d49a766a3a111d8510935ab90abc\"},\"description\":\"Self-service business intelligence (BI) tools allow in-depth and efficient business analysis. Also, It lets users analyze relevant business data. Learn more about Self BI in this Blog.\",\"breadcrumb\":{\"@id\":\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#primaryimage\",\"url\":\"https:\/\/i0.wp.com\/ubiq.co\/tech-blog\/wp-content\/uploads\/2021\/07\/What-is-Self-Service-BI-Blog-by-UBIQ-730x410-1.jpeg?fit=730%2C410&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/ubiq.co\/tech-blog\/wp-content\/uploads\/2021\/07\/What-is-Self-Service-BI-Blog-by-UBIQ-730x410-1.jpeg?fit=730%2C410&ssl=1\",\"width\":730,\"height\":410},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/ubiq.co\/tech-blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What is Self-Service Business Intelligence\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ubiq.co\/tech-blog\/#website\",\"url\":\"https:\/\/ubiq.co\/tech-blog\/\",\"name\":\"Ubiq BI\",\"description\":\"Build dashboards &amp; reports in minutes\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ubiq.co\/tech-blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/ubiq.co\/tech-blog\/#\/schema\/person\/db98d49a766a3a111d8510935ab90abc\",\"name\":\"Sreeram Sreenivasan\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/4b3127ed2d4bb8efb3fa0bbb52cf2efd4d0156c97fc05a503537c883e8279947?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4b3127ed2d4bb8efb3fa0bbb52cf2efd4d0156c97fc05a503537c883e8279947?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4b3127ed2d4bb8efb3fa0bbb52cf2efd4d0156c97fc05a503537c883e8279947?s=96&d=mm&r=g\",\"caption\":\"Sreeram Sreenivasan\"},\"description\":\"Sreeram Sreenivasan is the Founder of Ubiq. He has helped many Fortune 500 companies in the areas of BI &amp; software development.\",\"sameAs\":[\"https:\/\/www.linkedin.com\/in\/sreeram-sreenivasan\/\"],\"url\":\"https:\/\/ubiq.co\/tech-blog\/author\/wordpress\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What is Self-Service Business Intelligence - Ubiq BI","description":"Self-service business intelligence (BI) tools allow in-depth and efficient business analysis. Also, It lets users analyze relevant business data. Learn more about Self BI in this Blog.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/","og_locale":"en_US","og_type":"article","og_title":"What is Self-Service Business Intelligence - Ubiq BI","og_description":"Self-service business intelligence (BI) tools allow in-depth and efficient business analysis. Also, It lets users analyze relevant business data. Learn more about Self BI in this Blog.","og_url":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/","og_site_name":"Ubiq BI","article_publisher":"https:\/\/www.facebook.com\/ubiqbi","article_published_time":"2021-07-27T04:11:00+00:00","article_modified_time":"2025-09-02T04:35:16+00:00","og_image":[{"width":730,"height":410,"url":"https:\/\/ubiq.co\/tech-blog\/wp-content\/uploads\/2021\/07\/What-is-Self-Service-BI-Blog-by-UBIQ-730x410-1.jpeg","type":"image\/jpeg"}],"author":"Sreeram Sreenivasan","twitter_card":"summary_large_image","twitter_creator":"@UbiqBI","twitter_site":"@UbiqBI","twitter_misc":{"Written by":"Sreeram Sreenivasan","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#article","isPartOf":{"@id":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/"},"author":{"name":"Sreeram Sreenivasan","@id":"https:\/\/ubiq.co\/tech-blog\/#\/schema\/person\/db98d49a766a3a111d8510935ab90abc"},"headline":"What is Self-Service Business Intelligence","datePublished":"2021-07-27T04:11:00+00:00","dateModified":"2025-09-02T04:35:16+00:00","mainEntityOfPage":{"@id":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/"},"wordCount":641,"commentCount":0,"image":{"@id":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/ubiq.co\/tech-blog\/wp-content\/uploads\/2021\/07\/What-is-Self-Service-BI-Blog-by-UBIQ-730x410-1.jpeg?fit=730%2C410&ssl=1","keywords":["self service bi"],"articleSection":["Business Intelligence"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/","url":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/","name":"What is Self-Service Business Intelligence - Ubiq BI","isPartOf":{"@id":"https:\/\/ubiq.co\/tech-blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#primaryimage"},"image":{"@id":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/ubiq.co\/tech-blog\/wp-content\/uploads\/2021\/07\/What-is-Self-Service-BI-Blog-by-UBIQ-730x410-1.jpeg?fit=730%2C410&ssl=1","datePublished":"2021-07-27T04:11:00+00:00","dateModified":"2025-09-02T04:35:16+00:00","author":{"@id":"https:\/\/ubiq.co\/tech-blog\/#\/schema\/person\/db98d49a766a3a111d8510935ab90abc"},"description":"Self-service business intelligence (BI) tools allow in-depth and efficient business analysis. Also, It lets users analyze relevant business data. Learn more about Self BI in this Blog.","breadcrumb":{"@id":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#primaryimage","url":"https:\/\/i0.wp.com\/ubiq.co\/tech-blog\/wp-content\/uploads\/2021\/07\/What-is-Self-Service-BI-Blog-by-UBIQ-730x410-1.jpeg?fit=730%2C410&ssl=1","contentUrl":"https:\/\/i0.wp.com\/ubiq.co\/tech-blog\/wp-content\/uploads\/2021\/07\/What-is-Self-Service-BI-Blog-by-UBIQ-730x410-1.jpeg?fit=730%2C410&ssl=1","width":730,"height":410},{"@type":"BreadcrumbList","@id":"https:\/\/ubiq.co\/tech-blog\/what-is-self-service-business-intelligence\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ubiq.co\/tech-blog\/"},{"@type":"ListItem","position":2,"name":"What is Self-Service Business Intelligence"}]},{"@type":"WebSite","@id":"https:\/\/ubiq.co\/tech-blog\/#website","url":"https:\/\/ubiq.co\/tech-blog\/","name":"Ubiq BI","description":"Build dashboards &amp; reports in minutes","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ubiq.co\/tech-blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/ubiq.co\/tech-blog\/#\/schema\/person\/db98d49a766a3a111d8510935ab90abc","name":"Sreeram Sreenivasan","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/4b3127ed2d4bb8efb3fa0bbb52cf2efd4d0156c97fc05a503537c883e8279947?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4b3127ed2d4bb8efb3fa0bbb52cf2efd4d0156c97fc05a503537c883e8279947?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4b3127ed2d4bb8efb3fa0bbb52cf2efd4d0156c97fc05a503537c883e8279947?s=96&d=mm&r=g","caption":"Sreeram Sreenivasan"},"description":"Sreeram Sreenivasan is the Founder of Ubiq. He has helped many Fortune 500 companies in the areas of BI &amp; software development.","sameAs":["https:\/\/www.linkedin.com\/in\/sreeram-sreenivasan\/"],"url":"https:\/\/ubiq.co\/tech-blog\/author\/wordpress\/"}]}},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ubiq.co\/tech-blog\/wp-content\/uploads\/2021\/07\/What-is-Self-Service-BI-Blog-by-UBIQ-730x410-1.jpeg?fit=730%2C410&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/pbGGTT-2eH","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/ubiq.co\/tech-blog\/wp-json\/wp\/v2\/posts\/8599","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ubiq.co\/tech-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ubiq.co\/tech-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ubiq.co\/tech-blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ubiq.co\/tech-blog\/wp-json\/wp\/v2\/comments?post=8599"}],"version-history":[{"count":3,"href":"https:\/\/ubiq.co\/tech-blog\/wp-json\/wp\/v2\/posts\/8599\/revisions"}],"predecessor-version":[{"id":9423,"href":"https:\/\/ubiq.co\/tech-blog\/wp-json\/wp\/v2\/posts\/8599\/revisions\/9423"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ubiq.co\/tech-blog\/wp-json\/wp\/v2\/media\/8601"}],"wp:attachment":[{"href":"https:\/\/ubiq.co\/tech-blog\/wp-json\/wp\/v2\/media?parent=8599"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ubiq.co\/tech-blog\/wp-json\/wp\/v2\/categories?post=8599"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ubiq.co\/tech-blog\/wp-json\/wp\/v2\/tags?post=8599"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}